Wednesday, 7 November 2012

Typo tone of voice

I want the outcome to be tactile and have a high end 'designed' feel.  the outcome could be both a series of posters and a book. Thinking Typo Gold or Typo nuggets or Typo gems.


Another idea I have ad considering I am aiming this at people at Uni specifically people around the studio is I could use Window Decals to communicate the quotes.  The windows on Studio one and there are windows in Studio two and three leading to the balconies. which are not really used for anything.

It is quite hard to find good examples of these.  they can look quite cheap but i think this is when a poor font choice is made and the the design layout is poor.



I also like this effect that Jonathan Finch put on Twitter.  I think its gold card screen printed with black acrylic paint



Monday, 5 November 2012

The Royal Armouries

A visit to the Royal Armouries provided some primary research:




This is showing Isaac taking part in an interactive workshop about first world war trench weapons.  A Museum guide talked us through the weapons/grenades which would have been used in trenches and also contextualised the war.


Editorial








Saturday, 3 November 2012

The Loft space seasonal branding

To prepare the Loft Space strategy timeline it has occurred to me many of the key events in their calender coincide with key seasons/festivals i.e. Easter, Spring, Autumn halloween, Christmas, The Jazz Festival.  i think in keeping with Simon Manchipp's philosphy the initial logo I did for the Loft SPace allows some 'play' with the  background colours and shapes.

I am going to explore how big brands use seasonal themes.

Starbucks Coffee Company offer a seasonal cup: