Saturday 23 October 2010

What is Graphic Design? .... Simple & Effective

Signage & wayfinding - Thoughtful, simple and effective 
Each sign is constructed from a single piece of folded aluminium. The cost and environmentally conscious design allows signage to be transported flat-packed for construction in store.





Marks & Spencers signage by Graphic Thought Facility. http://www.graphicthoughtfacility.com/projects/68/1/


Type Design
I was introduced to this font and designer through Paul Pensom.  Creative Review use this font for their Headline fonts.  Like the inspiration for the font and simplicity.



Dala Floda by Paul Barnes

Time is not kind to gravestones laid flat; the thin strokes are either eroded by nature or by being laid on church floors and walked upon. Whilst the original forms are destroyed, new and intriguing shapes are revealed.

Taking this as an inspiration the classical form is reduced to a basic forms. Thin strokes begin to disappear and terminals are replaced by simple ball forms.



Branding

Google Ad - Genius Google's debut TV ad proves that a genius idea can be more effective than hiring the latest Hollywood actor or Premier League footballer to promote your product.





Most identifiable with a band




Advertising
Craig Ward was mentioned by Paul Pensom (He produce a cover for CR)  was looking through Behance and stumbled acroos some more work  by him Simple yet effective. Like the rawness of the concept . wood floors, the stencil font is very masculine





Illustration used in Graphic Design

Found Kate Wilson at  Little Doodles whilst researcing pen and ink illustraion for my FMP last year.  Her simple yet effectve pen and ink illustation with watercolours and handwritten quirky messages are right on the money at the mo.


Here is an example of her work for Selfridges - Little Doodles


Packaging Box Vox


The package is a small part of a larger whole.....Robert Brownjohn (Famous for James Bond film sequences)
Robert Brownjohn (August 8, 1925 — August 1, 1970) was a graphic designer known for blending formal graphic design concepts with wit and sixties pop culture.

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